new client had always produced a 2-color annual meeting brochure internally.
With the economy slowing, they realized to at least have the same attendance
as previous years, they needed to upgrade their materials to a more
professional look and would entertain new methods of reaching their
solution was to develop elements which emphasized the beauty of Lake
Tahoe, the theme of the meeting, and develop the following pieces in
a cost-effective manner:
• Meeting Logo
• Save-the-Date Email with graphics and music, followed by a
• Full color, self-mailer brochure.