Client: Capital Asset
Background: Our new client had
been designing several brochures internally. In today’s competitive
world and economy, they knew that to communicate their message more
effectively, they needed a more powerful and professional look across
all of their brochures.
Solution: Our solution was to:
• Develop additional colors that would work with
their corporate blue. We chose a soft brown and pleasing shades of gold.
• Update their logo, by incorporating all existing
eements into a more concise look.
• Incorporate photography of people of different
ages, for potential clients to relate.
• Update existing illustrations from a design
and marketing perspective.